"FREE REPORT Spills the Beans About The Internet Marketing LIES"
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Archive for June, 2009

In order for your online business to be successful, Massive Action is required on your part. Just because you have created a website does not mean anyone else in the world knows that it exists besides you. It is up to YOU to spread the word over the internet, and attract people’s attention. Let them know you are here, and you are worth taking a look at.

There are literally dozens of methods you can use to achieve your goal.

• Direct Mail
• Email Campaigns
• Article Marketing
• Social Media Marketing
• Affiliate Marketing
• Link Exchanges
• PPC Campaigns

Just to name a quick few. Using just one of these strategies by themselves “may” produce some results for you. They will be very limited results though. The Massive Action required of you, is to choose several of these various methods, and use them all relentlessly over and over on a daily basis.

You should find at least 5 distinctly different marketing methods to create your marketing funnel. Select methods that you are comfortable with, and that you enjoy putting into place on a daily basis. If you do not enjoy it, it will become a chore to you, and you’re not going to continue to follow through with it.

As an example, my personal Massive Action plan centers around:

Blogging
Article Marketing
Social Media Marketing
Safe lists and Solo Ads
• And have just added Video Marketing

I work to continually add content to my blog, improve my writing skills, meet and learn from new people, create new ad submissions, and tweak older ones to make them perform even better, write and publish articles, record and broadcast new videos.

This is what Massive Action means. If you simply set back and wait for something to happen, you will have a very long wait indeed. So get out there, take Massive Action in promoting your business, and achieve the success that is waiting for you through those actions.

Here Is To Your Total Success!!!

Email: steveharlow.gryphonmarketing@gmail.com
Skype: steveharlow
Phone: (252)268-2202

Internet Marketing advertising is a keystone tool in your business. That said, why do so many marketers make simple, silly, “not paying attention” mistakes?

Have you ever come across an interesting email ad, click on it, only to get a 404 File not Found message? How frustrating this is for the potential visitor. They were actually taking the time to visit you, but you were too rushed to get something else done, and didn’t check your link before you sent the message.

You’ve not only wasted the visitors time, but you also wasted your own time, and resources in creating a useless ad.

Here is another common mistake made primarily by “newbies” to Internet Marketing. You click on their ad link, and get either a “domain does not exist” message, or many times find yourself on the “GoDaddy.com” website looking at a message saying this site is parked here for free. The poor “newbie” in their excitement to get their word out to the world, forgot , or did not know how, to activate their domain name to a server. Again, more wasted time.

Next come Flash Animations. It is a proven marketing fact, that you have on average about 3 to 5 seconds to capture your prospects attention, and get a message in their brain to keep reading.If it takes 20 seconds for your page to load because of all the Flash and Videos…… that visitor has already moved on to someone else’s site in that amount of time.

Even if the page does load quickly, what is the flash doing besides getting in your face, and actually diverting your attention AWAY from the real intent, the real message, the real call to action?

And finally there is Audio. This is becoming a big hit in Internet Marketing ads latley. When you click on a link, and suddenly your speakers are screeching at full volume, with a message that sounds like a carnival barker selling tickets to the freak show…….”CLICK”……. that person is gone from all that noise. Audio is a good thing, when used to explain an idea, or to state your business in a professional manner.

But when it only says “HEY, OVER HERE, LISTEN TO ME BLAB ON ABOUT NOTHING SO YOU DON’T REALLY GET MY MESSAGE” You have once again just wasted a lot of time and resources for a useles ad.

So take your time with this important task. Put some thought into it, and make people WANT to continue to read, or to listen to what you have to say.

Here Is To Your Total Success!!!

Email: steveharlow.gryphonmarketing@gmail.com
Skype: steveharlow
Phone: (252)268-2202

Fathers Day, June 21st, 2009

Fathers Day is this Sunday, so I’m going to go a little off topic here. I feel the need to indulge in a little remembrance. My dad, David L. Harlow Jr. has been gone from me for 18 years now. That is so hard for me to believe. He was only 56 when he passed.

I learned a lot of things from my dad. Some good, and some bad. I think you’re going to find that in pretty much any parent/child relationship. We are humans, and none of us are perfect. My dad was not perfect, and I can’t say that I have been the perfect Father myself. The important thing is that we do care for, and love our children deeply.

I’m not one to dwell on negative issues. What is is. What was was. Life goes on. I do however revel in the good things in my past present and future. My Dad taught me a great deal about life. He introduced me to the wonders of nature. Time we shared hunting and fishing together are precious memories to me.

He taught me about unconditional love. Even though my dad had a bad temper, there was never any doubt to me that he had love fully in his heart. He enjoyed meeting and talking to people. He’d strike up a friendly conversation with a perfect stranger in a heartbeat. He loved to laugh, and joke, and simply enjoy life. I can so remember his smile. It was brilliant and REAL!

He taught me about self confidence. There was nothing that he was afraid to try to do. He wasn’t always good at the things he tried, but he didn’t care. He at least had tried to do it. That is one of my strongest traits. I owe this to him.

He taught me to take the time to slow down and enjoy the little, simple things in life. The sounds, smells, sights, and excitement of everyday things. Laughter, the babble of running water along a mountain stream. Wood smoke from a campfire. Frost on autumn leaves in the early morning. Family get togethers. The importance of saying I Love You.

This is the legacy that I gained from my Father. Take some time this weekend to reflect on exactly what it is that your Father has passed on to you. Do something extra special for him while he is still in your life.
I miss you Dad, and I Love You.

To All of the Fathers out there, have a terrific Fathers Day!!!

Email: steveharlow.gryphonmarketing@gmail.com
Skype: steveharlow
Phone: (252)268-2202

Hi Peeps,

Typically I only post my own content here, but today I found a very well written Article, on a very useful topic. How to Make Ebooks Available for Download on Your Website. This ties in really well with the blog post I did a couple of days ago on How To Create An Ebook. So without further ado, here is the article in it’s entirety.

How to Make Ebooks Available for Download on Your Website
by Michael Hopkins

There’s nothing difficult about setting up an
ebook for download on your website. Just
follow this simple 5-step procedure…

1. Consider compression

You can compress your ebook file to make it smaller (in
memory terms) using compression software like WinZip.
WinZip compresses your files and puts them into a
self-extracting file. When your readers click on the file,
it will install itself to any directory they select on
their PC. You can get a shareware copy of WinZip from the
WinZip website (http://www.winzip.com).

You could offer both a compressed and an uncompressed
version of your ebook on the download page. This will
enable a quicker download for those customers who have
WinZip and are familiar with it. By the same token, those
who don’t know about using WinZip have the option of
downloading the larger file.

If you’re offering both compressed and uncompressed
versions, then you should link your customers to the WinZip
website, and explain how to use WinZip to unzip
(uncompress) your ebook file.

NOTE: If you’re selling an ebook with resale rights that includes a sales page, images, and so on, then you’ll need to package the whole lot into one downloadable ZIP file. In most instances, you can just use the same ZIP file you downloaded when you bought the package yourself.

2. Scan for a virus

Don’t risk spreading a virus to your customers through your
ebook.

Before you send it online for others to download, it’s
imperative that you run a virus-scan on it. Make sure that
you use an up-to-date virus scanning software. If you don’t
have one, then send a copy of your book to a friend who
does.

3. Transfer the file(s) to your website

Now that your download files are ready, you need to send
them online to your webhost’s server. In other words, you
need to send the e-book’s EXE and/or ZIP files up to your
website where they can be accessed by your customers.

Here’s the procedure for this…

Let’s say that your ebook’s EXE file is MyBook.exe and
let’s say your website is at

    http://www.websitename.com

.

Ideally, you should place the book in a sub-directory
(sub-folder) of your website. You can create the
sub-directory using FTP software (you can get a shareware
version of WS_FTP at http://www.ipswitch.com) or through
your webhost’s control panel. If unsure, ask your webhost
support for help.

You can call this directory anything you want. Let’s say
you call it ‘download’.

Now upload the book to this directory using either FTP
software or your webhost’s ‘File Upload’ feature if they
have one.

FREE RESOURCE: This ebook isn’t the prettiest you’ll ever see, but it does well in explaining the basics of working with WS_FTP. Click here to download it: http://www.bizzydays.com/free/usingftp.zip

If you’re using FTP software to upload the book,
simply open the sub-directory you’ve just created in the
panel on the right. In the panel on the left select your
book. Now using your software’s ‘Upload’ button, send the
file up to your webserver. (In WS_FTP the upload button is
the right-pointing arrow between the two panels). Be sure
to select ‘binary’ as the ‘transfer mode’ (this is usually
the default setting).

If you’re using your webhost’s file upload feature, then
check their instructions on how to use it.

4. Enable the download

You’ve now placed your e-book file online (2 files if
you’re offering a zipped and unzipped version). The only
thing that remains to be done is to place a link on your
webpage pointing to the file.

Sticking with the example above, you would simply place a
link to:

    http://www.websitename.com/download/MyBook.exe

or in the case of a zipped file…

    http://www.websitename.com/download/MyBook.zip

Once your customer clicks this link, the download process
will begin. The customer’s browser will open up a “save as”
window which will allow them to save your file onto their
computers.

Notes

1. You may want to write the links above in HTML. This is how the first one would look with the text ‘Click here to download!’:

Click here to download!

2. Always use the correct case (you’re better off sticking with lower) in your files, directories and links. Many web servers are case sensitive.

5. And, of course, test it!

Test the download link to ensure that everything works as
it should. Then, get some of your friends to try it out on
their PCs.

If, when you click the link, nothing happens, then verify
that you’ve written the link correctly (they are usually
case sensitive) and that the EXE file is where it’s
supposed to be. If this is all okay, then you should talk
to your webhost support.

Making PDF Ebooks available for download

PDFs work a little differently to EXE ebooks when it comes to setting up the download. Basically, the web browser behaves differently when it comes to PDFs.

Firstly, you should upload your PDF file and create the link to it the same way as described for EXE files (above).

Now, however, the difference happens.

If your customer just clicks the download link for the PDF, the book will open inside the customers browser. From here, the customer can click the save button and save the file to his/her PC.

This approach is not recommended, however. Firstly, it can take a long time for the book to open in the browser window and, secondly, this often takes people by surprise.

So, rather that telling your customer to click the link to launch the download, you should give the following instruction (which will launch the regular download dialog box)…

To download the file, RIGHT click the link and select ‘Save Target As…’ (or, for Netscape users, ‘Save Link As…’).

Be sure to remind your customers that they’ll need a copy of Adobe’s Acrobat reader to view the ebook and let them know that they can download a free copy from here.

NOTE: If you wish you can package your PDF file into a ZIP file and set up a regular download link as described above.

And there you have it! Your ebook is ready to download. Now
all you have to do is tell the world it’s there :-)

ABOUT THE AUTHOR:
Michael Hopkins is a Successful Web Marketer and Owner of BizzyDays Ebook Publications. Visit Now to Download Original Ebooks for Free at: http://www.bizzydays.com
This Article First Appeared in Michael’s Newsletter, Ebook Times. To subscribe visit: http://www.ebooktimes.com

NOTE: You’re free to republish this article on your website, in
your newsletter, in your e-book or in other publications
provided that you include the ‘About the author’ information (above).

I hope you have found this article informative and helpful in your business endeavors.

Here Is To Your Total Success!!!

Email: steveharlow.gryphonmarketing@gmail.com
Skype: steveharlow
Phone: (252)268-2202